Structural Adjustment: Belling the Foreign Exchange Cat(-astrophe) Part 3

Structural Adjustment: Belling the Foreign Exchange Cat(-astrophe) Part 3

Part 3: Structural Adjustment for Dummies! Structural adjustment, simply stated, is the initiation and management of changes in the structure of an economy, that is, changes in the kinds of economic activities undertaken by a society. For example, Barbados has been heavily dependent on tourism; in previous times it was (more…)

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The Importance of Branding: Narrow Escape for Cotton!

The Importance of Branding: Narrow Escape for Cotton!

Caribbean countries are only slowly beginning to learn the importance of their marketing assets.  Sea Island Cotton is known to be one of the best, if not the best brand of cotton in the world.  However, the Sea Island Cotton brand name was almost permanently lost to the Japanese.  It took a (more…)

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